How to Try the Winning Case

Last year’s seminar was the second installment to the Lanier methods for trying and winning lawsuits.  This year, we take it to the next level.  With another year gone, hundreds of millions more in verdicts won, Lanier has many new tips for preparing, trying, and winning your cases.

Come check out almost 35 years of trial experience that has resulted in over 14 billion dollars in trial results.  Lanier opens his vault of methods that target winning the case, from the planning stages to the actual execution.  Get his updated check lists.  Learn his latest and greatest tools.  Change the way you try cases.


Several sessions also will cover corresponding ethics issues. 14-17 hours of CLE, including 2.5 hours of ethics, is pending approval in most states. Click here to see the CLE credits for your state.

  8:00 – 12:00    Pre-Conference Registration
Grand Foyer

12:00 – 5:00      Lanier Golf Scramble
The Woodlands Golf Course
12:00 – 1:00 Casual Lunch
1:00 Shot Gun

  2:30 – 4:30      Lanier Theological Library Tour and Lemonade Social
Shuttle transportation will be provided to/from the library – Leaving the hotel at 1:45 P.M.

  6:00 – 8:00      Welcome Reception
The Emerald Ballroom
(Golf Scramble Awards will be given at the reception)

  7:30 8:30       Registration and Breakfast
Breakfast in The Woodlands Dining Room

  8:30 – 9:15       2018 Focus Issue:  The Key To Understanding Everything
This year’s brand new material that will transform every aspect of your trial. The MOST IMPORTANT 45 minutes of the seminar.

  9:15 – 10:15     Pre-trial Checklist
The Grand Ballroom
What discovery must be done, and how should it be made “trial ready.” Strategies behind deposition cutting, witness designations and subpoenas, exhibits for evidence, demonstrative exhibits and tools, witness preparation, trial team roles, the charge, focus groups, interacting with the court, and what goes into a war room.

10:15 – 10:30     BREAK 

10:30 – 11:00    (Continued) Pre-trial Checklist 
How do we assess potential jurors? What factors are important, and how do we know that? How is voir dire structured? How do we handle problems in the case in voir dire? How do we handle the problem juror? When do we use questionnaires and which form do we use? What if the judge conducts the voir dire?

11:00 – 12:15     Voir Dire, Jury Selection and Ethics of Jury Research 
How do we assess potential jurors? What factors are important, and how do we know that? How is voir dire structured? How do we handle problems in the case in voir dire? Social media has opened Pandora’s box of ethical concerns. When and how should we regulate our client’s use of social media navigating the treacherous ethical waters? When do we need to engage unethical parties or lawyers that aren’t abiding by the rules?

12:15 – 1:15       LUNCH 
The Lakeside Ballroom and The Woodlands Ballroom

  1:15 – 3:15       Opening 
How is an opening “written”? What is the checklist of things to include? Why is opening important and what are the specific goals of opening? What equipment is needed for the best opening? How do we best learn the tools of opening? This will include specific resources, model openings, and checklists for optimal content.

  3:15 – 3:30        BREAK

  3:30 – 5:00       Trial Nuts and Bolts 
Trial strategies of witness order, themes for trial, counter-themes for trial (something seldom discussed, but most important), basic equipment for the best trial and how to use it. When to play depositions and how (yes, there is a “how”), note-taking, reading the jury, and out-of-court work schedule.

  6:00 – 8:00       Roots Roll Out:  Tex Mex with The Tejas Brothers 
The Woodlands Ballroom

  7:30 – 8:15       Breakfast and Networking 
Breakfast in The Woodlands Dining Room

  8:15 – 10:15     Trial Ethics 
The Grand Ballroom
NOT YOUR NORMAL ETHICS SECTION. This will make a difference in winning and losing! What role does truth play in the trial? How can a lawyer be both advocate and truthful? Does “candor to the tribunal” mean anything? If so, what? What is ethical jury research, and where does it cross the line? How do you guard against the unethical lawyer?

10:15 – 10:30     BREAK

10:30 – 12:00     Direct Examination 
This section concerns the witnesses on your side. Topics include: How do you prepare and conduct a direct examination? Learn the subtle ways to set your opponents up for a fruitless cross-examination. Take the sting out of impeachment before it happens. See the effective utilization of the Elmo for a direct that will fuel your closing and the jury’s verdict. Ordering ideas for putting on your case in chief while pre-empting the effectiveness of the coming defense case. IMPORTANT LESSONS ON RE-DIRECT, an often neglected CRITICAL part of any trial.

12:00 – 1:00       LUNCH 
The Lakeside Ballroom and The Woodlands Ballroom

  1:30 – 3:15       Cross Examination 
Defusing the “Ten Commandments of Cross-Examination.” So much cross-examination is built on faulty premises, old ideas, and class room contexts, rather than real life jury trials. What is the winning cross-examination mindset? How does that translate into the winning cross-examination through preparation and execution? Learn the “folder method” of cross, with a real demonstration. Learn the art of “re-cross” and see how it is a distinct practice. How do you determine what to “save” for re-cross? How do the rules affect this critical and often over-looked part of the trial?

  3:15 – 3:30       BREAK

  3:30 – 5:00       Closing Argument/Summation 
The latest ideas behind closing argument are presented, including new templates for memorable closings, how to anticipate and defuse the opponents closing argument, how to summarize most persuasively, and how to seize the conduct of the trial to generate the best jury attention and retention. How do you go beyond the basics, and use the closing argument as a set up to entice the opposing lawyer into mistakes you can capitalize on in rebuttal?

Attendee Restrictions

The Lanier Trial Academy is limited to attendees engaged primarily in civil plaintiff representation. It is strictly forbidden for an individual to attend the conference if he/she or any law firm member is associated with or working in any way connected to the defense of any case or case type that may be covered at the conference without express permission from The Lanier Law Firm. Registrants must also confirm that they do not work with or on behalf of any company that seeks reimbursement from plaintiff settlement proceeds for medical, secondary payer, or subrogation liens of any type.

Cancellation Policy

Registrants who cancel on or before August 30, 2018 will receive a full refund. After that date, a 50% refund can be issued for any reason. Substitutions may be made at any time, including the first day of the seminar.