Agenda

How to Try the Winning Case

Last year’s Academy was filled to maximum capacity. This year’s Academy will be in a new venue (Marriott Marquis in Houston, Texas) to enable even more lawyers to attend. This year will be the most thorough conference yet, with many new additions previously not available to attendees.

Come check out almost 35 years of trial experience that has resulted in almost 20 billion dollars in trial results. Lanier opens his vault of methods that target winning the case, from the planning stages to the actual execution.  Get his updated check lists.  Learn his latest and greatest tools.  Change the way you try cases.

CLE

Several sessions will also cover corresponding ethics issues. 14-17 hours of CLE, including 3 hours of ethics, is pending approval in most states.

9:00 am – Pre-Conference Registration 

12:00 noon – 5th Annual Lanier Golf Scramble 

  • A scramble-style golf tournament at the Royal Oaks Country Club in Houston, TX.
    • Golf Scramble registration starts at 11:00 am.
    • Tee Off at 12PM
    • Shuttle transportation provided. Lunch is provided.

2:00 pm – Lanier Theological Library Tour and Lemonade Social 

  • A tour of the 17,000 sq. ft. research library opened by Mark Lanier in October 2010.
    • Shuttle transportation provided.

6:30 pm – Welcome Reception

  • A networking cocktail reception for vendors and attorneys.

8:00-12:00 The “Why” Module

  • Communication Theory for Trial Work. What are the important teachings about communication that matter to trial work?  How does communication theory make a difference in what works in trial?  What are the ethical considerations for communication theory?
  • The Psychology of Persuasion. How does the brain learn?  How does the brain make decisions?  How does this influence presentations of evidence and arguments at trial?  What are the ethical considerations that come into play with psychological issues?
  • The Visual Aspects of Learning. How does visual learning affect the dress of lawyers and clients?  How does visual learning affect presentations?  How does the age of jurors matter?  What are the legal and ethical boundaries around visual presentations?

This module will include a 15-minute break and should also qualify for .75 hour of ethics.

12:15-1:15 Optional PowerPoint Lunch Session – Part 1

  • How to make an effective PowerPoint. This will include practical “How To’s” as well as resources available to make your PowerPoint sing!

1:30-5:00 The “How To Module” – Part 1 

During each section, time will be spent on Diversity, Inclusion and Elimination of Bias, and how both on trial teams, in prep, and in execution these matters can be properly handled.

  • How to get Ready for Trial. New specific up-to-date check lists that include supplies, technology, processes for maximizing resources to best execute the trial.  Also included in the check lists are witness preparations, witness ordering, expert decisions, and material need for crossexamination.
  • How to prepare demonstratives. This will extend into practical advice the “Why Module’s” teachings combining the psychology of persuasion, the visual learning and the communication theory messaging into the most powerful demonstrative tools for trial.
  • How to execute Voir Dire. This is the practical extension of the “Why Module” into jury selection.  This will give practical checklists designed to maximize knowledge about jurors.  This enables the lawyer to best tailor the jury to one that will understand and process the information in a trial most effectively. Included also are examining the ethical rules surrounding voir dire.
  • How to work through short and long trials. This examines the differences in short and long trials with an eye towards how it affects the various elements of trial from ordering witnesses to abbreviating or expanding voir dire, with all points in between.  This will also be the section that works toward the difference in a simple everyday negligence case (think car wreck) and the more complicated case (think product liability).

This module will include a 15-minute break and should also qualify for .75 hour of ethics. 

8:00-12:00 The “How To Module” – Part 2

  • How to conduct the best directs. New specific up-to-date check lists that include witness preparations, ordering the direct examination for each witness, road mapping, tailoring the directs to the jury, demonstratives in direct and the ethical implications for direct.
  • How to execute the killer cross. This will extend into practical advice the “Why Module’s” teachings combining the psychology of persuasion, the visual learning and the communication theory messaging into the most powerful cross-examination for trial.  The preparation necessary, the practical do’s and don’ts, and the final result will all be included.
  • How to prepare your depositions for trial. This will “show and tell” the famous three-camera deposition with new ways to use it, never before explored in the Trial Academy!

This module will include a 15-minute break and should also qualify for .75 hour of ethics. 

12:15-1:15 Optional PowerPoint Lunch Session – Part 2

  • How to make an effective PowerPoint. This will include practical “How To’s” as well as resources available to make your PowerPoint sing!

1:30-5:00 The “How To Module” – Part 3

  • How to give the winning closing argument. New specific up-to-date check lists and ideas that will communicate to all sorts of jurors.
  • How to argue for punitives. The Billion dollar punitive arguments are dissected and explained.  Models are given for punitives in all ranges of cases.  The ethics of punitive damages are also explored.
  • Question and Answer for the seminar. A question and answer session will complete the seminar, covering all issues and anymore that arise but failed to be covered.

This module will include a 15-minute break and should also qualify for .75 hour of ethics. 

Attendee Restrictions

The Lanier Trial Academy is limited to attendees engaged primarily in civil plaintiff representation. It is strictly forbidden for an individual to attend the conference if he/she or any law firm member is associated with or working in any way connected to the defense of any case or case type that may be covered at the conference without express permission from The Lanier Law Firm. Registrants must also confirm that they do not work with or on behalf of any company that seeks reimbursement from plaintiff settlement proceeds for medical, secondary payer, or subrogation liens of any type.

Refund & Cancellation Policy

Cancellations received on or before August 10, 2020, will receive a full refund minus a processing fee. After August 10th, fees are non-refundable.