HOW TO TRY THE WINNING CASE
The upcoming Lanier Trial Academy 7.0 will be the most thorough conference yet, with many new additions previously not available to attendees. We are also excited to announce our new day 3, where attendees can enjoy an additional day in the classroom with Mark!
Come check out almost 35 years of trial experience that has resulted in almost $20 billion in trial results. For the 7th time, Mark Lanier will open his vault of methods that target winning the case, from the planning stages to execution. Get his updated trial checklists, learn his greatest tools, and change the way you try cases!
CLE
Several sessions will also cover corresponding ethics issues. Attendees will receive 14-17 hours of CLE, including 3 hours of ethics, pending approval in most states.
Lanier Trial Academy 7.0
June 13-16, 2023
Tuesday, June 13
9:30 AM – 4:00 PM
Meadow Golf Tour Scramble & Awards Reception
Sponsored by: TruLaw | Royal Oaks Country Club
Enjoy a friendly day of competition while networking with fellow attorneys and legal vendors from across the country.
- 8:00 – 8:30 AM Attendee Buses Travel Hotel to Golf Course
- 8:30 – 9:30 AM Attendee Arrival, Registration & Breakfast
- 9:30 AM Shot-gun Start
- 2:00 – 3:00 PM Meadow Golf Tour Awards Reception
- 3:00 – 3:30 PM Attendee Buses Travel Golf Course to Hotel
10:00 AM – 12:45 PM
Lanier Theological Library Tour & Lemonade Social
Sponsored by: Martindale-Avvo | Lanier Theological Library
Mingle with Academy attendees and explore the 17,000 sq ft research library opened by Mark Lanier in 2010.
- 9:00 – 10:00 AM Attendee Buses Travel Hotel to Library
- 10:00 AM – 12:00 PM Library Tour & Lemonade Social
- 12:00 – 12:45 PM Attendee Buses Travel Library to Hotel
4:00 – 6:00 PM
ATTENDEE REGISTRATION
Texas Ballroom Foyer – Marriott Marquis, 4th Floor
Wednesday, June 14
7:30 – 8:30 AM
Continental Breakfast
Sponsored by: Consultwebs | Exhibit Hall
Grab your breakfast and head to the classroom before sessions start!
8:30 – 10:00 AM
“Brain 101”
The latest neuroscience on how people think and learn. This will educate also on how people make decisions and the implications for trial practice. Lessons in neuro-decision making, heuristics, and the latest science of communication.
10:00 – 10:20 AM
Break
Stretch your legs and take a quick break before the next lesson!
10:20 AM – 12:00 PM
“Communication 101”
The latest in communication theory and practice along with the heuristic research into fast and slow thinking. A whole new segment on the latest research into power words and the impact they provide in the unconscious processing of a message.
12:00 – 1:00 PM
Networking Lunch
Sponsored by: Consultwebs | Exhibit Hall
Connect with fellow attorneys and legal vendors and enjoy a deli buffet lunch – seating available throughout the 4th Floor.
1:00 – 2:30 PM
“Ethical Practice 101”
Discussion of ways to become better trial lawyers. This includes ethics, personal credibility building, and charisma. Lessons on how practicing ethics will improve our litigation prowess. Critical mindset matters that lead to success will also be covered.
2:30 – 2:50 PM
Networking Snack Break
Sponsored by: Walker Advertising | Exhibit Hall
Refuel and recharge with an afternoon snack break for all attendees!
2:50 – 5:00 PM
“Implementation”
A whole new section on trial preparation including how to take depositions, tools for document review and organization, triage of discovery, creative discovery beyond the rules of civil procedure, and effective focus grouping. A section on trial setup, including outlining the trial, identifying powerful evidence and using it most effectively, identifying and handling the weak spots, and the roles of the pretrial briefing, including for lawyers that hate pretrial briefing. Trial theming, including the 30 most common themes, and how they integrate with the Brain 101 session. Effective tools that can be used in a plug-and-play mode from trial to trial. Trial supplies that are necessary, with the latest updates on new toys
5:00 PM
Opening Night Mix & Mingle
Sponsored by: PILMMA | Exhibit Hall
Join us for food, drinks, networking, and a warm welcome to Houston at the end of session day one.
Thursday, June 15
7:30 – 8:30 AM
Continental Breakfast
Sponsored by: Morgan & Morgan | Exhibit Hall
Grab your breakfast and head to the classroom before sessions start!
8:30 – 10:00 AM
“Brain 102”
Learning how to motivate jurors to pay attention, to give the right answers, and to care about their verdict. Also covered in this section is communication that will increase damages.
10:00 – 10:20 AM
Break
Stretch your legs and take a quick break before the next lesson!
10:20 – 11:00 AM
“Brain 102 continued”
Juror typing is an important issue that will be explored along with changing communication approaches for the various types. The role of demonstratives feature in the brain process of learning, memory, and being motivated will be detailed with practical examples.
11:00 AM – 12:00 PM
“Trial Mechanics and Pretrial Preparation”
This will plug in the background information provided by the learning sections earlier in the seminar to explain and determine the critical work in pretrial preparation, including depositions, document work, written discovery, and important work done outside the confines of judicially overseen discovery. This will include a demonstration of the all-important 3-camera deposition.
12:00 – 1:00 PM
Networking Lunch
Sponsored by: Morgan & Morgan | Exhibit Hall
Connect with fellow attorneys and legal vendors and enjoy a deli buffet lunch – seating available throughout the 4th Floor.
1:00 – 1:45 PM
“Voir Dire”
Here the lessons center on getting beyond stereotyping and finding the right jurors to fit your case. The instruction will include the latest forms and outlines to serve as checklists in making an effective voir dire. This will be useful in all types of cases ranging from complex to auto collisions.
1:45 – 2:30 PM
“Ethics in Opening Statements”
This will be the most thorough treatment yet on opening statements. The key to everything in opening is tied to ethics. Forms will be provided and explained, themes will be illustrated and discussed, and the execution of an opening, from the easiest to the most complicated will be explained.
2:30 – 2:50 PM
Networking Snack Break
Sponsored by: Broughton Partners | Exhibit Hall
Refuel and recharge with an afternoon snack break for all attendees!
2:50 – 5:00 PM
“Examinations”
These lessons include: preparing for the direct examination; checklists for preparing the witness; the different kinds of direct examinations depending on the kind of witness; demonstratives for the direct examination; ways to practice these examinations. The focus will then shift to cross-examination. The general approaches for all cross examinations will be set out, followed by the tailored approaches used with different types of witnesses, ranging from experts to fact witnesses.
5:00 – 7:00 PM
Lanier’s Texican Pachanga
Sponsored by: Preferred Capital Funding | Exhibit Hall
Expand your network and unwind from session day two with food, drinks, dancing, and live entertainment.
Friday, June 16
7:30 – 8:30 AM
Continental Breakfast
Exhibit Hall
Grab your breakfast and head to the classroom before the 8:30 session!
7:30 – 8:30 AM
“Sunrise Ethics”
This session is one that sets out the importance of character and ethics in the nuts and bolts of trial. It emphasizes authenticity and those traits that enhance credibility.
8:30 – 9:30 AM
“Powerpoints”
How to most effectively use Powerpoints, with instructions for using
services to help where needed, and yet also how to do it yourself. The
ten commandments of effective PowerPoints will be set out along with
resources for the self-starter.
9:30 – 9:50 AM
Break
Stretch your legs and take a quick break before the final 7.0 session!
9:50 AM – 12:00 PM
“Closings, Punitives, and Q&A”
These lessons will teach closing arguments, how to argue damages, how to argue for punitives and then getting a large punitive number. Each area will be covered with the latest insights, ideas, and methods to polish your skills. The session will close with questions and answers from the entire Academy.
12:00 – 2:30 PM
CLE Submission, Departure & We’ll See You Next Year!
Don’t forget to submit your CLE Form to the Lanier Registration Desk before leaving the conference!
